Build Passive Income with Digital Products on Etsy (Wake up to SALES!) // Are you wondering how you can build passive income with digital products on etsy or how you can start an etsy digital download business? If you are searching for ways on how to sell digital products online, how to sell printables on Etsy, or how to build passive income as a graphic designer, this video talks specifically about selling digital products, passive income for designers, and how to make money on Etsy.
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have you ever questioned what passive
income actually is or how you can grow a passive income business online in this video
i am sharing the step-by-step process that i took to create and grow my low maintenance
online store and how you can do the same hi guys welcome back to my channel i’m sandra and
i’m a freelance graphic designer please consider .
subscribing to my channel if you are interested
in graphic design tutorials creating digital products to sell online and small business tips
and don’t forget to hit that bell to be notified when i post a new video every tuesday now before
i get into what passive income is i want you .
to know that just a few months ago i thought it
would be impossible for me to grow a successful online store full of digital products in a
saturated market well in a few months i’ve been able to drive traffic and sales consistently
and i’m going to tell you exactly how i did it let’s talk about what passive income actually is
it basically means that you put in all the work .
up front in creating your digital products and
when customers go to purchase those products there’s no more action required on your
end because you’ve already done the work so that’s why people say that you’re making money
in your sleep give me a yes in the comments down below if you are excited to make money in your
sleep i’m going to give you my shop as an example .
i create printable wall art for girl bosses so
in every listing i upload jpeg files in different sizes so that when they go to purchase it they
automatically receive those files to download i also include instructions for my customers in case
they’re confused on where to print their files how .
to print them when i have different ratio sizes so
basically i don’t have to do anything unless they have a few questions for me and they’ll just
message me but for the most part it’s pretty low maintenance now just before i get into the
steps i want you to know because you’re probably .
questioning yes it is a very competitive market
but i promise you you will see results if you do your research you do the work and you follow
the process that i follow to get to where i am now okay guys step number one is brainstorming and
deciding what digital products you want to sell so .
what you can do is you can go on to the platform
that you’re trying to sell on let’s say it’s etsy or it’s amazon or whatever platform it is i sell
on etsy so i’ll be speaking a lot about that because i have experience in that you can go on
there and check what other people are selling to .
get inspiration and ideas on what you want to sell
there are so many options on what you can sell you can sell wedding invitation templates you can sell
digital planners you can sell printable greeting cards if you take a look on etsy or again any
other platform you’ll get so many ideas just jot .
them all down and then after you’ve brainstormed
all those ideas think about what you actually want to sell what are you going to enjoy designing on a
consistent basis because you have to keep in mind that you’re in this for the long run at least
i hope you are so you are trying to create .
products that you’re going to enjoy designing
on a consistent basis because you’re going to be stocking up the shop consistently with the
same types of products after you have narrowed it down to a few of your favorite products the next
thing you want to do is validate the market and .
make sure that customers are actually searching
for that product and are willing to pay for it this is a crucial step because you do not want to
waste all this time creating all of these products and uploading them only to find out that there’s
no market for it so how do you validate the market .
well you look at your competitors so let’s
say you’re wanting to sell wedding invitation templates you’re gonna want to go on to
the platform that you’re going to sell on and you’re going to take a look at the styles
that people are selling the trends and then you’re going to check what products are currently selling
and getting current reviews so if you’re selling .
on etsy you can easily go to your competitors
scroll down to the bottom check their reviews and check what people are purchasing currently and
constantly reviewing so that’ll give you an idea and it will confirm that what you want to sell
is in fact on demand don’t make the same mistake .
i did a few months back when i opened up an etsy
shop and i thought i knew exactly what i was doing i created random products that i thought were nice
but i did not validate the market so crickets so i quit on that shop and i opened up a brand new
shop and i’ve been following this process that .
i’m sharing with you now so going back to
my example with my etsy shop with girl boss printable wall art before i began i took a look
at about five or six competitors and made sure that customers have been recently purchasing their
items and reviewing them so i validated the market .
before i started that shop step number three is do
your keyword research this is so important because this is how customers will find you so just like
google etsy amazon or any other platform is going to have a search bar at the top where customers
are going to type what they’re looking for if .
what you’re listing your product as is not aligned
with what people are searching then that platform is not going to know where to rank you or what
customers to show your products too so for example because i sell on etsy i use marmalead it’s a
great tool to check what customers are actually .
searching for so you type a keyword at the top and
then marmalead will populate the search results engagement and competition and then if you
scroll to the very bottom it will have many suggestions on what other keywords you can
use for your titles descriptions and your tags if you skip this step your products are going
to get lost because there’s just way too .
much competition for you to be guessing
what keywords to use for your products step number four is my favorite because i kind
of made it up but it literally is the reason my income is growing every month and that is
create and analyze what do i mean by this so as you are stocking up your shop and creating new
products you’re going to want to pay attention to .
what customers are favoriting are purchasing and
what customers are asking you so i’ll give you an example i have a couple of pieces of wall art
that i created from the very beginning and they continue to drive traffic and sales every month
so what did i do i created variations of them .
so if it was a quote i would change the quote
a little bit but keep the same style or i would keep the same quote but offer in different
colors and i paid attention to every favorite every purchase even if someone wasn’t buying it
but favoriting it or putting it in their cart and abandoning the cart that still meant something
to me and i would try to create variations of that .
and then i would get questions like do you
have this in a blue watercolor instead of pink so i would create that custom piece for them
but then i would add it to the shop which is great because that’s how my shop continues to grow
because what’s also important is you are adding more pieces to your shop on a consistent basis
because obviously the more products you have the .
easier someone is going to find you and that’s
why you’ve probably heard other people saying double down on what’s working there’s not much
sense in spending all this time on new products that you don’t know are going to hit it out of the
park because trust me there are products that will .
hear crickets but there will be ones that just
sell on a consistent basis with that said you also want to experiment with new items but a great way
to ensure that you are getting consistent sales is listen to your audience and create more of
what they want and what they’re asking for .
okay guys step number five is drive external
traffic you’re going to want to use social media pinterest email marketing whatever you
use to drive traffic to your shop whether it’s on your own shopify or squarespace or
etsy or amazon you’re going to want to use external traffic now i have to say pinterest is
gold i started pinterest maybe three months ago .
and i grew from zero monthly viewers to over
seven hundred thousand because i had a system in place that i’m still currently using now if you
want tutorials on how you can use pinterest for business even if you don’t want them i’m still
going to do them because it’s just amazing but .
comment down below and let me know because i can
walk you through exactly how i grew my pinterest account from scratch and how it consistently
drives traffic to my shop currently my traffic breakdown is 50 50 between etsy and
pinterest a few come from instagram and facebook but majority of it is still from pinterest when
it comes to external traffic so if you are not .
using it i highly recommend that you start and
that you create a business account with pinterest so this may sound like a lot of work because it
is and you’re probably questioning wait i thought this was passive income so that means it’s low
maintenance and i don’t really have to do much but .
any passive income stream that you’re going to
get into you’re going to need to put in the work in the beginning especially and there’s always
going to be some form of maintenance as you grow it’s pretty low maintenance compared to many other
industries that you could potentially get into and .
you’re going to be stocking up the shop so there’s
always work to be done but for the most part it’s pretty low maintenance in the beginning just know
you are going to have to do the work put in all the work up front and follow those five steps
and i assure you you will see results i thought .
a while ago that it was just impossible for me
considering how much competition is out there but the biggest thing is guys don’t give up just keep
going it may take some time to see the results but i promise you if you put in the work you will
see the results if you’re just starting out and .
you’re looking for motivation you’re wanting
to stay productive and organized i’ve linked my free digital planners in the description below
there’s free daily planners weekly planners and daily notes that you can grab so just type in your
name and your email and it will automatically get .
sent to you if you end up using the planners
please show me tag me on instagram or just let me know in the comments below last week i
posted my first video on how you can start your graphic design side hustle as a beginner from home
so if you haven’t seen that yet i’ll link it down .
in the description box below make sure you go and
watch that next if you found this video helpful hit that like button and don’t forget to subscribe
to my channel before you go next week i’m going to be filming a tutorial on how i create digital
products using illustrator you can do just .
the same on canva i’m going to be recreating my
wedding invitations and the great thing is you can use the basics that i’m going to be teaching to
create many other digital products so you’re going to want to stay tuned for that thank you so much
for watching and i will see you next week guys bye.